Contact

Jason Metter
jason at bluefruit dot com
720 339 8540
Denver Colorado
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About

Specializing in homemade, precision-engineered, lovingly handcrafted content for interactive and broadcast media, Blue Fruit is the design and motion graphics studio of Jason Metter and friends.

Noodles & Co.

For the online promotion of a seasonal asparagus menu item, the asparagus character was brought to life through animation as a skinny diva, envied and mocked by the year-round vegetables.
Role: Art direction, design, illustration, animation, development

Agency: Sukle Advertising & Design

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Gevo

Dedicated to weening us off of petrochemicals and advancing a new era of renewable biofuels, Gevo needed a fresh, colorful face and a clear way to tell its story online.
Role: Art direction, design, illustration, architecture, copywriting, development

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WaterCourse Foods

Our favorite local joint has become a premier vegetarian restaurant garnering national attention. We aspired to give them a website that lived up to their incredible menu and expressed their loving spirit.
Role: Art direction, design, architecture, copywriting, development

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Fly Fusion

A stripped-down, grown-up site that pushes the second-generation device's cool technology and utility as a homework helper
Role: Art direction, design

Agency: EVB

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Mountain Dew

The Dew Report, an online video series focussing on emerging sports, such as parkour, mountain unicycling, and wakeskating
Role: Motion graphics, editing

Agency: Motive

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Denver Zoo

Indian-themed print collateral and advertising for Denver Zoo’s annual big event, the Do at the Zoo, a fund raiser for a planned Asian Tropics exhibit
Role: Art direction, design, illustration, hand-lettering

Agency: Motive

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Colorado lottery

Shiny, happy lotto balls become energetic characters in a variety of concepts, showing their versatility in this pitch work.
Role: Art direction, design, motion graphics, copywriting

Agency: Post Modern

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Stellar Transmedia

Corporate website for marketing agency specializing creating branded content for the action sports and outdoor industry
Role: Art direction, design

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Coca-cola

March Madness sports fan promotional site and online marketing for Coca-Cola, in partnership with CBS, the NCAA, and Qdoba
Role: Art direction, design, motion graphics

Agency: Motive

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McClain Finlon

Animated and interactive Flash facade for this Denver landmark's site
Role: Motion graphics, Flash development

Agency: McCalin Finlon

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Real-A-Save

Visual identity, website, online and outdoor advertising, yard signs, and car wrap graphics for revolutionary real estate start-up
Role: Art direction, design, identity design, illustration, motion graphics, copywriting, architecture

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Norris Design

Landscape architecture firm’s site, featuring animated presentation of key projects and the big ideas that drive the work
Role: Art direction, design, motion graphics

Agency: Motive

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Stretch Island Fruit

For the leader in natural fruit leather, we conceived two creative directions, including an island version of “supermarket pastoral.”
Role: Art direction, design, architecture

Agency: EVB

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Domino

Promotional video introducing award-winning line of biking apparel, which uses a Lycra-leather blend to prevent road rash
Role: Art direction, design, motion graphics, editing, audio

Agency: Motive

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Alive at 25

Teen-focussed safe driving program authenticated through testimonials. Animated demo explains a GPS vehicle tracking device.
Role: Art direction, design, identity design, motion graphics, copywriting

Agency: Motive

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Little Leaps

Emphasizes parent-child interaction, grow-with-me feature, and interactive demos of this DVD-based learning system aimed at toddlers.
Role: Art direction, design, illustration, architecture

Agency: EVB

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Leapsterworld

The only section of the LeapFrog site that is aimed at kids, LeapsterWorld is an animated and interactive environment that demands to be explored.
Role: Art direction, design, illustration

Agency: EVB

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Booyah Broadcasting GrouP

Online broadcast network's corporate site, featuring integrated video an animated demo, and video player skin
Role: Art direction, design, illustration, motion graphics, video, audio, copywriting, Flash development, architecture

Agency: Indelible, Inc.

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Good Times Burgers

Consumer site for regional chain of fast food restaurants with multiple interactive and animated features
Role: Art direction, design, illustration, motion graphics, animation, Flash development

Agency: Motive

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Arapahoe Basin

Site for Colorado’s coolest, least pretentious ski area. Personality is expressed with surreal photo-illustration collages and playful use of ski map graphics.
Role: Art direction, design, illustration

Agency: Motive

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Dish Network

Series of television spots extolling the benefits of DISH Network over cable providers
Role: Art direction, design, motion graphics

Agency: Morey Evans Advertising

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Axis

Spring break site promoting a General Motors membership program targeting young adults
Role: Art direction, design, motion graphics, audio

Agency: Motive

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GE Access Distribution

Interactive marketing piece aimed at resellers of complex computer products, services, and solutions, in partnership with Sun Microsystems
Role: Art direction, design, motion graphics, Flash development

Agency: Texture Media

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Qdoba

Consumer site for national chain of Mexican quick service restaurants with multiple interactive and animated features
Role: Art direction, design, motion graphics, Flash development

Agency: Motive

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THE PEELERS

Promotional site and online advertising for Qdoba, in partnership with Coca-Cola, Universal Pictures, and Blockbuster
Role: Art direction, design, illustration, motion graphics, Flash development

Agency: Motive

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Who Do You Love?

Promotional site and online marketing for Qdoba, in partnership with Dr Pepper
Role: Art direction, design, illustration, motion graphics, copywriting, Flash development

Agency: Motive

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COOL WHIP

To reflect the new packaging, we refreshed several spots from the long-running campaign whose look we conceived and evolved over the last five years.
Role: Art direction, design, motion graphics

Agency: Madhouse & FCB

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MTV World

Series of long-form spots to promote the launch of MTV Desi, MTV China, MTV Korea, and MTV Russia.
Role: Art direction, design, motion graphics

Agency: Madhouse

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